Ford Walks In The Light of Product-Led Recovery

Ford is on the verge of moving forward or staying behind the competition. Hence, it is still putting its best foot forward by making accelerated steps toward recuperation. As a fact, its bread-and-butter vehicles are now being used to hasten recovery. Ford Edge and Lincoln MKX are set by the automaker to join the flaming hot auto market. As a fact, this is a time in the industry when the trend is all about crossovers, which are outselling sport utility vehicles. According to Paul Mascarenas, vice president for Product Engineering, The Americas, Edge is "another consumer-driven product that's right for today's market. We believe Edge has what it takes to follow in the Fusion's footsteps - it will be a success." The automaker is giving Edge high hopes. View the rest of this article