Senior Citizens and Online Sales

Senior Citizens and Online Sales Let’s face it…the majority of online sales focus on the middle aged and teenagers. Most websites totally miss out on the potential online sales from senior citizens. To tap into the senior citizen potential, there are a few things you should remember while designing your website. The Easier Your Website is to Use, the More Online Sales You’ll Make Most senior citizens just aren’t as web-savvy as the younger crowd. So your website should revolve around this. The first thing to take into account is that many of them won’t have the very latest versions of Internet Explorer. Simple HTML is the way to go. Fancy Flash graphics and Active X controls will do nothing but confuse them. Every time a little window pops up, asking them i View the rest of this article